Cyber Threat Intelligence: The Ultimate Guide

What is cyber threat intelligence?
Cyber threat intelligence (CTI) is practical knowledge about threats and vulnerabilities that helps organisations make smarter security decisions. It involves the systematic collection, analysis, and interpretation of threat data to produce actionable insights about existing and emerging cyber threats.
Effective CTI goes beyond simply collecting information about attacks. As Ben McCarthy, Lead Cyber Threat Intelligence Engineer, explains, it involves "monitoring threat actors and understanding what their activities are so that we can proactively release content for our customers." This forward-thinking approach helps organisations prepare for threats before they materialize, rather than scrambling to respond after an attack.
Good threat intelligence includes details about attackers' tactics and techniques, their motivations, capabilities, and the vulnerabilities they target. With this knowledge, security teams can better anticipate potential threats and stop them before they cause damage.
The Value Of Cyber Threat Intelligence to Organisations
Cyber threat intelligence provides several critical benefits to organisations:
- Faster threat detection: Spot suspicious activity before it becomes a breach
- Reduced breach impact: Early warnings minimize damage when attacks occur
- Smarter resource allocation: Focus security spending where it matters most
- Better decision-making: Make security choices based on evidence, not guesswork
- Proactive security: Stay ahead of threats instead of constantly reacting
- Team capability insights: As McCarthy notes, CTI helps "prove to your executive level that your teams have the skills to be able to defend against these latest threats"
- Less information overload: Cut through the noise with targeted intelligence
- Clearer executive communications: Explain complex threats to non-technical leaders
Process - Threat Intelligence Cycle
The cyber threat intelligence cycle is a structured methodology that transforms raw data into actionable security insights. This continuous process ensures organisations stay ahead of evolving threats. Let's explore each phase in detail:
1. Planning and Direction
This initial phase establishes clear objectives based on your organisation's specific security needs. Organisations must define intelligence requirements by identifying what information their security team needs most. They need to establish priorities by determining which assets and systems require the highest protection. Setting clear expectations about what decisions the intelligence will inform helps focus collection efforts.
Ken Breen emphasizes the importance of this phase: "What's most important is understanding your organisation, the technology you have, the threat profile you have, what are the important things to you." Without this foundation, organisations risk collecting irrelevant data that doesn't address their actual security concerns.
2. Collection
During collection, you gather relevant threat data from diverse sources. External feeds include threat intelligence services, security blogs, and vulnerability databases. Internal logs from security systems, network traffic, and endpoint data provide context specific to your environment. Human intelligence shared by industry peers and security communities often provides early warnings. Open-source intelligence from publicly available information helps track emerging threats.
The key challenge here is quality over quantity. McCarthy notes that analysts face "so much information out there for cybersecurity engineers to have to sift through, and that can be quite sort of damaging."
Effective collection focuses on sources most relevant to your organisation's threat profile rather than attempting to monitor everything.
3. Processing
Raw data must be transformed into a format suitable for cyber threat analysis. This involves normalizing data from different sources into consistent formats. Teams need to correlate related pieces of information to identify connections between seemingly separate events. Enrichment adds context from additional sources to create a more complete picture.
Filtering removes irrelevant or low-quality information to focus analysis efforts. This phase addresses the information overload problem by making data manageable.
4. Cyber threat analysis
Analysis transforms processed data into actionable intelligence. Analysts identify patterns and anomalies that indicate potential threats.
They conduct impact assessments to determine how specific threats might affect their organisation. Risk prioritization evaluates which threats require immediate attention based on likelihood and potential impact. Contextual understanding considers the broader threat landscape to avoid tunnel vision.
Kev Breen, Senior Director of Cyber Threat Research at Immersive, highlights the challenge of prioritization: "On any given month, I think there are around 3000 CVEs released. Most of them, not exploitable... most of them are never gonna be exploited." Skilled analysts must determine which threats present a genuine risk to their specific organisation rather than being distracted by every new vulnerability.
The analysis process should answer key questions about the nature of the threat, the actors behind it, potential attack vectors, organisational vulnerabilities, and potential business impact. Effective analysis transforms data into insights that drive concrete security actions.
5. Dissemination
Intelligence must reach the right people in the right format. Executive briefings provide high-level summaries focused on business risk for leadership. Technical reports offer detailed information that security operators need to implement controls.
Alerts and advisories deliver time-sensitive notifications about immediate threats requiring quick action. An accessible knowledge base serves as a repository of intelligence findings for reference and training.
Kev Marriot, Senior Manager of Cyber at Immersive, identifies a common challenge: "How do you articulate the security threat to the people that aren't cybersecurity people?" Effective dissemination adapts the message to different audiences, using language and formats appropriate for each stakeholder group rather than one-size-fits-all reporting.
6. Feedback
The final phase improves the entire process through continuous evaluation. Teams conduct effectiveness assessments to measure how intelligence influenced security decisions. Accuracy reviews evaluate whether the intelligence correctly identified threats and their impact. Process refinement adjusts methods based on lessons learned from both successes and failures. Requirement updates revise intelligence priorities as organisational needs change.
Breen describes how comprehensive data collection enables this improvement: "Understanding every decision that was made. How people justified it. Were they confident in that decision? How many attempts did it take somebody to complete that cyber training?" This evidence-based approach allows for continuous refinement of the intelligence cycle rather than static processes.
The Intelligence Cycle in Practice
Immersive training platforms demonstrate this cycle in action. McCarthy describes their approach: "When a new exploit, a new piece of malware, a new threat actor gets announced through threat intelligence platforms or in the news, Immersive will rapidly respond and create learning environments for your teams." This practical application allows security teams to experience the full intelligence cycle, from initial threat identification to effective response.
The most effective organisations don't treat these phases as isolated steps but as an integrated, continuous process.
As Breen advises, "True preparedness is being able to identify and respond to any threat," which requires the intelligence cycle to operate seamlessly across all phases.
Organisations that master this cycle develop a significant advantage in detecting and responding to emerging threats before they cause substantial damage.
Types of threat intelligence
Cyber threat intelligence comes in several forms:
Strategic Intelligence
Big-picture insights about trends and emerging threats that help executives make informed decisions about security investments and priorities.
Tactical Intelligence
Practical details about specific threats, including warning signs, attack methods, and security gaps. Security teams use this to implement targeted defenses.
Operational Intelligence
Context about threat actors' motivations, capabilities, and methods. This helps organisations understand who might target them and why.
Technical Intelligence
Specific technical details like malware samples, network signatures, and system vulnerabilities. Technical teams use this to create precise detection rules and security controls.
Dave Spencer, Director of Technical Product Management at Immersive, notes:
"The top threats will always come back to ransomware and phishing attacks. Not only are they incredibly prevalent, with countless incidents happening and people being compromised frequently, but we’re also becoming complacent. We’re starting to ignore them, much like the current buzz around AI. Everyone's talking about how powerful and dangerous AI is, but it's no more dangerous than a phishing attack. Both can still get in, cause reputational damage, and lead to financial loss."
The Challenges of Cyber Threat Intelligence
Information Overload
Security teams face an overwhelming volume of threat data daily. The sheer amount of information available from vulnerability databases, threat feeds, security blogs, and other sources can make it impossible to process everything effectively.
Security engineers often struggle to sift through this flood of data, leading to important signals getting lost in the noise. This constant barrage of information contributes significantly to analyst burnout as teams try to separate critical threats from background noise.
Quality vs. Quantity
Organisations often mistake more data for better intelligence. The challenge lies in finding high-quality, relevant information among vast quantities of generic threat data. Many intelligence feeds provide broad coverage but lack the specificity needed for effective decision-making.
Security teams need intelligence that directly relates to their industry, technology stack, and business model. Actionable intelligence requires context and relevance rather than simply accumulating more data points.
Skills Gap
Many organisations struggle to accurately assess their security teams' capabilities. Security leaders often lack visibility into whether their teams possess the skills needed to address current threats. This knowledge gap creates uncertainty about readiness when new vulnerabilities or threat actors emerge.
Organisations frequently overestimate their teams' capabilities until an incident reveals critical skill deficiencies. Traditional certifications may mask these gaps by focusing on theoretical knowledge rather than practical abilities.
Integration Challenges
Incorporating threat intelligence into existing security operations presents significant difficulties. Many organisations struggle to connect intelligence with their security tools and processes. Threat data often remains siloed, failing to inform decisions across different security functions.
Without proper integration, even valuable intelligence may not translate into an improved security posture. Organisations need standardized methods to ensure threat intelligence enhances detection rules, vulnerability management, incident response, and strategic planning.
Attribution Difficulties
Accurately identifying the actors behind attacks remains one of the most challenging aspects of threat intelligence. Sophisticated attackers use deception techniques, shared infrastructure, and false flags to disguise their identities. This uncertainty complicates risk assessment and response planning.
Without reliable attribution, organisations struggle to understand attacker motivations and predict future targets. The increasing use of commodity malware and attack tools further blurs the lines between threat actor groups.
Outdated Training
Traditional security training approaches fail to develop the practical skills needed for modern threat landscapes. The typical five-day course culminating in a multiple-choice exam doesn't prepare security professionals for real-world scenarios. These certification programs rarely include measurable outcomes or continuous skill development.
The disconnect between theoretical training and practical application leaves security teams unprepared when facing actual threats. Without hands-on experience with current attack techniques, even certified professionals may lack critical defensive capabilities.
Fast-changing Threats
The rapid evolution of the threat landscape makes it difficult to maintain current intelligence. New vulnerabilities emerge daily, with thousands released monthly. Attack techniques constantly evolve as threat actors adapt to defensive measures.
Organisations struggle to evaluate which threats warrant immediate attention versus those that pose minimal risk to their specific environment. This constant change renders static security approaches ineffective and requires continuous intelligence updates to maintain an accurate threat picture.
What are the Available Cyber Threat Intelligence Tools?
A variety of tools are available to support cyber threat intelligence activities:
- Threat intelligence platforms (TIPs): Central hubs that collect and analyze threat data from multiple sources
- Security information and event management (SIEM): Systems that connect real-time security alerts with threat intelligence
- Intrusion detection systems: Network monitoring tools that catch suspicious activity based on known threat patterns
- Vulnerability scanners: Programs that find and prioritize security weaknesses before attackers can exploit them
- Immersive training platforms: Interactive environments where security teams practice defending against real-world attacks
- Dark web monitoring: Tools that scan criminal forums for mentions of your organisation or data
- Open-source intelligence tools: Software that gathers publicly available information to identify potential threats
9 Best Practices for Implementing Cyber Threat Intelligence Shared by Immersive Experts
1. Know your organisation's threat profile
Breen emphasizes starting with a clear understanding of your specific context.
"What's most important is understanding your organisation, the technology you have, the threat profile you have, what are the important things to you, and then from there, it's just playing the game, understanding that when all these things come in, it's up to your security teams to go, actually, let me have a look at this."
Intelligence is only valuable when it's relevant to your specific environment.
2. Filter information strategically
McCarthy addresses the challenge of information overload in threat intelligence.
"There is so much information out there for cybersecurity engineers to have to sift through, and that can be quite sort of damaging. And I want to say lead to burnout. The threat intelligence that we bring is targeted, and then it kind of sifts the information for you."
Effective CTI implementation requires focused filtering to prevent analyst fatigue.
3. Integrate intelligence with practical training
Multiple experts highlight the connection between intelligence and hands-on experience. Breen explains,
"We tie that into our cyber intelligence labs, where as new threats, new TTPs, new campaigns, new CVEs, as they are brought into the public light, our team builds that capability out, getting them as hands-on labs, sometimes within 24 hours, sometimes even within eight hours, so the organisations can get hands-on with the real malware, the real CVEs, the real exploits."
4. Prioritize vulnerability intelligence wisely
Breen notes the importance of smart prioritization.
"On any given month, I think there are around 3000 CVEs released. Most of them, not exploitable; they're real vulnerabilities, but most of them are never going to be exploited. They're theoretical or hypothetical and don't have proof of concept. So it's important for security teams to go, we can't just blindly patch everything. You have to prioritize, especially as we have more and more products."
5. Map intelligence to executive concerns
Marriot points out the challenge of communicating threat intelligence to leadership.
"Issues with, historically in organisations I've been in, is how do you articulate the security threat to the people that aren't cybersecurity people? Because you can say it, or you can just send them a slide deck. But the good thing with our CTI labs is that it gives you a tangible thing that you can look at, and you can go, “Okay, now I understand the threat”, and you're more likely to make a good decision based on that."
6. Adopt a supply chain intelligence approach
McCarthy highlights the importance of monitoring your entire ecosystem.
"Supply chain attacks can look very different from business to business. One of the biggest issues is that they can be quite vast, and you can have many different supply chain companies helping your organisation. One of the first things that you need to do is ensure that you know all the different supply chain companies that are helping your business operate day to day. You need to make sure that you have a critical list of what those most important ones are."
7. Stay proactive with emerging threat vectors
The experts emphasize looking beyond current threats. Marriot explains,
"Behind the scenes, we are always trying to push our tech. We're always trying to understand what sort of emerging technologies we can introduce into the Immersive platform. What sort of emerging threats are relevant over the next few years. One of the biggest examples of that is our latest release of quantum computing. We wanted users to be able to understand what quantum computing is before it even becomes a big thing that's affecting the industry."
8. Calibrate intelligence to your threat tier
Gaz Lockwood, Principal Cybersecurity Engineer at Immersive, notes how organisations face different threat levels based on their profile.
"When we look at threats that affect different types of organisations, the level of actor can drastically change. So individuals personally can be targeted a lot more by cybercrime, like low-level groups making use of quite fundamental techniques. As you move up the size of the organisation, the level of actors or the level of complexity that actors bring to bear against the organisation often increases." Your intelligence approach should match your threat tier.
9. Balance tactical and strategic intelligence
The experts recommend implementing both immediate tactical intelligence and longer-term strategic insights.
McCarthy describes how their team delivers
"labs within 24 hours. So when a new exploit, a new piece of malware, a new threat actor gets announced through threat intelligence platforms or in the news, Immersive will rapidly respond and create learning environments," while also developing content on emerging technologies like quantum computing that may impact security in the future.
Building a Resilient Cyber Defense
Creating a resilient cyber defense requires organisations to adopt a comprehensive, adaptive approach rather than relying on static security controls. Security teams must understand their unique threat landscape and develop capabilities that evolve alongside emerging risks. This means establishing a foundation of strong security practices while maintaining the flexibility to respond to unexpected threats. Resilient defenses combine technical controls with human expertise, recognizing that technology alone cannot address the full spectrum of cyber risks.
Organisations should focus on developing the ability to quickly detect, contain, and recover from security incidents, acknowledging that perfect prevention is unattainable. As Ken Breen explains, the most effective approach focuses on response readiness rather than attempting to eliminate every vulnerability.
Security leaders must cultivate teams that can apply sound judgment in rapidly changing scenarios, moving beyond rigid playbooks to develop adaptive response capabilities. This cyber resilience mindset views security as an ongoing process of continuous improvement rather than a fixed state to be achieved.
The Growing Threat of Insider Risks
Organisations often focus heavily on external threats while underestimating the significant risks posed by insiders. These insider threats can stem from both malicious actors deliberately causing harm and well-meaning employees making critical mistakes. Human error remains one of the most common security vulnerabilities, with employees inadvertently clicking malicious links, opening suspicious attachments, or falling victim to increasingly sophisticated social engineering attacks.
The rise of generative AI has made these attacks even more convincing, with threat actors using these tools to craft highly personalized phishing attempts that can fool even security-conscious users. Password management continues to be problematic, as employees frequently reuse credentials across multiple systems, creating a domino effect when one account is compromised.
Many organisations foster environments where employees fear reporting security incidents, worrying about punishment rather than understanding that prompt reporting is crucial for effective incident response. Supply chain relationships present another significant insider risk vector, as organisations often establish trust-based partnerships without robust verification mechanisms.
Security teams need to shift from a purely punitive approach to fostering a positive security culture where reporting incidents is encouraged rather than penalized. Effective insider risk management requires a combination of security awareness training, clear policies, appropriate access controls, and monitoring systems that can detect unusual behavior while respecting privacy concerns.
How does Immersive help organisations prove their readiness for threats?
Immersive equips organisations to prove and improve their readiness for cyber threats through hands-on, real-world training. At the core of the platform are interactive labs that help individuals across offensive, defensive, and development teams build foundational skills in threat detection, response, and mitigation.
These labs simulate real-world tactics, techniques, and procedures (TTPs), offering practical experience with tools and methodologies used by both attackers and defenders.
The value extends beyond individual learning. By integrating purple teaming exercises, organisations foster collaboration between red and blue teams, enhancing collective understanding and response capabilities.
"Our team builds out that capability as hands-on labs, sometimes within 24 hours, sometimes even within eight, so organisations can get hands-on with real malware, real CVEs, and real exploits." - Breen shares.
Immersive incorporates cyber threat intelligence labs, rapidly converting emerging vulnerabilities, exploits, and CVEs into interactive scenarios so teams can train with the most up-to-date threats.
Moreover, Immersive’s team-based simulations take training further by applying skills in judgment-based, real-world decision-making contexts. These exercises allow technical staff to practice communicating with executive teams, ensuring informed decisions in critical situations. The result is rich data insight—tracking performance, decision quality, and readiness metrics—empowering CISOs with clarity on risk exposure and resilience gaps.
The effectiveness of this approach is demonstrated in Immersive’s' work with HSBC, where the platform enabled the global banking leader to upskill cyber operations teams across seven countries while providing critical hands-on experience with emerging vulnerabilities. This partnership allowed HSBC to accurately measure cyber capabilities, map team skills to industry frameworks, and respond rapidly to critical threats like the 2020 F5 BIG-IP vulnerability that received a maximum CVSS score of 10.0.
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